Shane Life is a blog.

Another reason Gowalla is better than Foursquare

I have yet to see Foursquare try to do anything remotely useful. They might have the users, but the brains are in Austin. Nice work to the Gowalla team.

Gowalla Goes out with TOMS Shoes and AT&T to celebrate 1 millionth shoe drop

You probably have already heard of TOMS Shoes and the wonderful work they do around the world: when you purchase a pair of TOMS shoes, one pair of new shoes is given to a child in need. The shoes are given worldwide, in countries like Argentina, Ethiopia, Rwanda, Guatemala, Haiti, and even in the United States. TOMS is quickly approaching an astonishing milestone: the one millionth pair of shoes given away as a result of the One for One program!

To celebrate this momentous occasion, TOMS and AT&T have joined forces with Gowalla to give away some fabulous prizes! Thanks to AT&T, Gowalla users are eligible to win the following items by checking in at electronic and apparel Spots in the U.S.:

• One of 1,000 pairs of TOMS shoes
• An AT&T smartphone or netbook
• The fantastic grand prize: a trip to attend the one millionth shoe drop in Argentina in September for a winner and a guest!

I’m a supporter of TOMS Shoes and Gowalla. I think this is a great idea and I’m looking forward to seeing what’s next for these guys. I think they are being a lot smarter about how to do location than other folks.